Computer Peripherals >> Singapore

Computer Global Market
Insights and Opportunities

Singapore Market

Overview: Singapore was ranked fourth in the World Economic Forum (WEF) 2009 Global Information Technology Report (GITR). Consumption of computer products and services has grown consistently among Singapore households, individuals, enterprises and government. In 2008, 94% of households with school-going children had access to a home computer while 80% of Singaporean households had access to a computer at home. Seventy-six percent of households had home Internet access and 99% of those households are connected to the Internet via broadband. Usage of computers was 100% in businesses with more than 200 employees and 71% for those with less than 10 employees. Usage of infocomm network technologies was similarly higher for larger companies.

Opportunities: Best prospects are security solutions, government projects and software as a service.
The Government of Singapore (GOS) not only plays an important and active role in promoting the adoption of infocomm technology (ICT) in the country, it is a major buyer of ICT products and services.

The Singapore market is very dependent on imports and U.S. products are traditionally well received in Singapore as the United States is seen as the source for state-of-the-art technologies. Singapore also acts as a major distribution center for companies interested in selling to the region as reflected by re-export data. More than half of computer products imported into Singapore are re-exported to third

With healthy reserves, the GOS continues to aggressively implement its ICT projects despite the worldwide economic downturn. In FY 2009 (April 1, 2009 to March 31, 2010), the GOS will issue 392 ICT tenders worth US$1.2 billion.

It is expected to call three major tenders including the Standard ICT Operating Environment for Schools, IT Application Development and Maintenance Bulk Tender and the Server and SAN Bulk Tender.

Singapore is an early adopter of technologies in the region and there are excellent opportunities for U.S. companies to sell applications and solutions to Singapore and through Singapore to governments in neighboring countries.

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